Privacy Policy

Last Updated: September 20, 2026

The MusicSquared Foundation, Inc. operates The New York Performing Arts Academy (The NYPAA) and The Conservatory at NYPAA as performing arts educational programs. In this Privacy Policy, “we,” “us,” and “our” refer to The MusicSquared Foundation, Inc. in connection with these programs.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website or interact with our related services, programs, events, and communications (collectively, the “Services”).

If you have questions about this Privacy Policy or our privacy practices, contact info@thenypaa.org or 212-457-4060.

1. What Information Do We Collect?

Information You Provide

We collect personal information you provide when using our Services, completing enrollment or instructor agreements, requesting assistance, or choosing to receive text messages.

For our text messaging program, this includes your mobile telephone number and information documenting your consent and messaging preferences. We also process information you provide when requesting assistance or asking to stop receiving messages.

Information Automatically Collected

Certain information may be collected automatically when you interact with the Services, including:

  • IP address;
  • Device type, browser type, and operating system;
  • Referring website addresses;
  • Pages visited and usage statistics; and
  • Information collected through cookies, log files, and similar technologies.

We use this information for security, analytics, and service improvements. We may also collect location information if you enable it.

2. How Do We Use Your Information?

We process personal information to provide our Services, fulfill contractual obligations, support legitimate business purposes, comply with legal requirements, or act with your consent, as applicable.

We may use personal information to:

  • Create and manage accounts;
  • Process enrollments, orders, and payments;
  • Send program, event, and administrative communications;
  • Send marketing or promotional emails, subject to applicable consent and opt-out requirements;
  • Administer contests or promotions;
  • Enable user-to-user communication;
  • Improve the Services and analyze usage trends;
  • Protect against fraud, abuse, and security threats;
  • Comply with legal obligations and respond to lawful requests; and
  • Provide customer support and respond to inquiries.

We may also use de-identified or aggregated information for research and analysis.

Information collected for our text messaging program is subject to the specific protections in Section 3A below.

3. Will Your Information Be Shared With Anyone?

We may disclose personal information when necessary to provide the Services, fulfill contractual obligations, comply with law, protect individuals or our Services, or carry out activities for which you have provided appropriate consent.

Depending on the purpose and applicable legal requirements, recipients may include:

  • Service providers supporting payment processing, hosting, analytics, email and SMS delivery, and customer support;
  • Business partners offering relevant services;
  • Third-party advertisers receiving non-identifying information; and
  • Successor organizations in connection with a merger, acquisition, or restructuring.

We may also disclose information in response to lawful subpoenas, investigations, government requests, or other legal obligations, or where necessary to prevent harm or illegal activity.

We do not sell your personal information to third parties.

The general sharing provisions in this section are subject to the specific restrictions on mobile information, SMS opt-in data, and consent in Section 3A. They do not authorize the sharing or transfer of SMS consent for marketing purposes.

3A. Text Messaging Privacy

Program Operator and Purpose

The MusicSquared Foundation, Inc. operates the text messaging program for The NYPAA and The Conservatory at NYPAA.

The program provides currently enrolled students and instructors who opt in with informational messages about:

  • Class reminders;
  • Classroom locations and room assignments;
  • Schedule changes; and
  • Closure notifications.

Information Collected and Used

When you opt in, we collect your mobile telephone number and information documenting your consent. We use this information to send the messages described above, manage messaging preferences, respond to requests for assistance, and process opt-out requests.

Optional Consent

Participation in the text messaging program is optional. SMS consent is collected through a separate, optional checkbox in the online student enrollment agreement or instructor contract. The checkbox is not preselected.

Providing a telephone number, signing an agreement, enrolling in a program, or using our website does not, by itself, enroll you in text messaging.

Consent to receive text messages is not a condition of enrollment, purchase, receipt of services, or engagement as an instructor.

Protection of Mobile Information and Consent

We do not sell, rent, or share mobile telephone numbers, SMS opt-in data, or consent with third parties or affiliates for marketing or promotional purposes. Consent to receive our text messages is not transferred to other organizations.

Service providers supporting our messaging program may process this information only as necessary to provide messaging services on our behalf, subject to confidentiality and use restrictions. They may not use this information for their own marketing.

The broader information-sharing provisions of this Privacy Policy do not authorize sharing SMS opt-in data or consent for third-party or affiliate marketing.

Opting Out

Reply STOP at any time to unsubscribe from the text messaging program. You may also request removal by emailing info@thenypaa.org.

You may receive one final text confirming your unsubscribe request. After that confirmation, no further program text messages will be sent unless you opt in again.

Opting out of text messages does not cancel your enrollment or instructor engagement.

Assistance and Messaging Terms

Reply HELP for assistance, email info@thenypaa.org, or call 212-457-4060.

Message frequency varies. Message and data rates may apply.

Additional information about the program is available in our Terms and Conditions.

4. Do We Use Cookies and Other Tracking Technologies?

We may use cookies, pixels, tags, and similar technologies to:

  • Improve website functionality;
  • Personalize user experience;
  • Track analytics and usage trends; and
  • Enable advertising features.

You may manage or decline cookies through your browser settings. Some website features may not function properly if cookies are disabled.

5. Do We Use Google Maps?

We use Google Maps APIs to provide location-based information or mapping features. Use of these features is subject to Google’s applicable terms and privacy practices.

For more information, review the Google Privacy Policy and Google Terms of Service.

6. How Long Do We Keep Your Information?

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy or to meet applicable legal, tax, accounting, and recordkeeping requirements.

Inactive account information may be retained for up to two years unless a longer period is required by law.

SMS consent and opt-out records are retained as needed to document messaging permissions, honor communication preferences, and meet applicable requirements. An opt-out request stops program messages but does not necessarily require immediate deletion of records needed to honor that request.

When information is no longer needed, we securely delete or anonymize it.

7. How Do We Keep Your Information Safe?

We use administrative, technical, and physical safeguards designed to protect personal information, including access controls, encryption, secured servers, and monitoring.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.

8. What Are Your Privacy Rights?

Depending on your location and applicable law, you may have the right to:

  • Request access to personal information we hold about you;
  • Request correction of inaccurate information;
  • Request deletion of personal information;
  • Opt out of marketing communications;
  • Request restrictions on certain processing activities; and
  • Withdraw consent where processing is based on consent.

These rights may be subject to legal exceptions and verification requirements.

If you are located in the European Economic Area, you may also have the right to lodge a complaint with your relevant data protection authority.

To submit a privacy request, contact info@thenypaa.org. To stop receiving program text messages, reply STOP.

9. Controls for Do-Not-Track Features

Most web browsers and some mobile applications include a Do-Not-Track feature or setting that signals a preference against certain tracking activities.

Because there is no uniform standard for responding to these signals, we do not currently respond to browser Do-Not-Track signals. We will update our practices if applicable requirements change.

10. California Privacy Rights

California residents may have additional privacy rights under applicable California law, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act, where those laws apply.

Depending on applicability, these rights may include requesting information about personal information collected or disclosed, requesting correction or deletion, and exercising other rights provided by law.

Where applicable, California residents may also request information about disclosures of personal information for third-party direct marketing under California’s “Shine the Light” law.

California residents under 18 with registered accounts may request removal of content they have publicly posted, subject to applicable legal requirements and exceptions.

Submit requests to info@thenypaa.org.

The protections for SMS opt-in information in Section 3A apply regardless of your state of residence.

11. Do We Make Updates to This Policy?

We may update this Privacy Policy to reflect changes in our Services, practices, or applicable requirements.

The “Last Updated” date at the top identifies the most recent revision. Changes take effect when posted unless otherwise stated. Where required, we will provide additional notice or obtain consent.

We encourage you to review this Privacy Policy periodically.

12. How Can You Contact Us?

For questions about this Privacy Policy, privacy requests, or assistance with our text messaging program, contact:

The MusicSquared Foundation, Inc.
Operator of The New York Performing Arts Academy (The NYPAA) and The Conservatory at NYPAA

Email: info@thenypaa.org
Phone: 212-457-4060

13. How Can You Review, Update, or Delete Your Information?

To request access to, correction of, or deletion of personal information, email info@thenypaa.org.

We may request information reasonably necessary to verify your identity before fulfilling a request. We will respond within 30 days or within the period required by applicable law.

Certain information may need to be retained to fulfill legal obligations, maintain required records, or honor communication preferences.